Vikas Gupta, CEO,

Vikas Gupta, CEO, Greyweave

Vikas Gupta, a young entrepreneur, was born in Jaipur in the year 1987. After his initial schooling, he went on to pursue a Master in Business Administration (MBA) from the reputed Birla Institute of Management Studies.

Owing to an entrepreneurial bent of mind, Vikas learned the nitty-gritty of ground-level management from his father. After the initial handholding, he forayed into the family business of rugs and carpets. Vikas focused his energy on carpet exports and successfully entered into hitherto untapped and newer markets for Indian rug products.

To keep a tab on the industrial trends, he laid great emphasis on Research and Development (R&D). This innovative mindset led him to devise new textures, designs, and colours for the changing needs of both the national and international markets. In fact, adapting to the latest trends in rugs and carpet designs has come out to be the USP of his business approach.

It is pertinent to mention that despite being a big market with immense potential, the rugs and carpets market in India is still in its nascent stages. This unexplored territory motivated him to take the family business to greater heights and avenues. With over 12 years of experience in the rugs industry, he aims to bring a fresh perspective to design as well as marketing strategies. To augment the business reach, Vikas has decided to take his business online and making his authoritative presence felt to a larger customer group in the domestic as well as global market.

Quality, innovation, and ethics make the foundation of his family business. His passion and dedication have led him to learn new business skills. With an innovation-driven attitude, Vikas regularly strives to find new opportunities and enjoys facing challenges with positivity. His mission is to be among the top players in the home furnishing and carpet industry across India.

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