TCL Strengthens its AI x IoT Roadmap With Latest Innovations of Smart Living at IFA 2020

For years, the biggest challenge in the recruiting industry has been manually testing applicants, thankfully Artificial Intelligence (AI) is now a reality. AI for recruitment has been a rapidly evolving platform for HR professionals. The days of reading CVs and covering letters then holding interviews will give way to AI-led candidate assessment. Jobseekers will be sifted by algorithms and face exercises that test everything from problem-solving skills and creativity to how they respond to stress. It empowers HR professionals to reach the right candidate in the least possible time with low-cost inclusion. In a recent study, 52% of talent acquisition leaders say the hardest part of recruitment is identifying the right candidates from a large applicant pool. According to a survey of talent acquisition leaders, 56% say their hiring volume will increase this year, but 66% of recruiting teams will either stay the same size or contract. This means that recruiters are being tasked to do more with less. If you are a business leader looking to hire or recruitment manager of a firm on the lookout for new employees, then you should consider the fast-rising employment solutions that provide AI-enhanced recruitment to clients. It is crucial for any growing company and business to not merely hire employees, but rather to recruit the most qualified and suitable employee for the vacant position. In the modern business climate, he always wins who starts first as very soon HR in India will be a reincarnated industry and so to keep up with advancements HR professionals should gear up with AI technologies. It’s a technological revolution so it’s mandatory to start early and reap its real benefits. There are several benefits that differ from AI-enhanced HR solutions from traditional ones. The first and prior is that it saves time. Manually screening resumes is a daunting task in the hiring process, but not if you are using an AI-enabled recruitment strategy. AI is becoming the backbone of the industry for companies that need to recruit thousands of employees in a short time. The only thing left for the recruiter is to provide the AI with a database to work on and to check the final list of the candidates before the AI sends out emails for an interview. The AI-based recruitment system is evolving at a very fast pace, Mr. Kunal Gupta, MD, Mount Talent Consulting Pvt. Ltd., said…. “A recruitment system based on artificial intelligence is capable of screening candidates in a more systematic way while looking out for a particular set of skills without any human intervention and it is quite amazing. It has algorithmic power to conclude the performance of job applicants. It can even track online interviews on a time basis. If an applicant finds difficulties in any kind of topic, then AI will ask similar questions, again and again, to check how the applicant reacts in pressure” he said. Kunal noted that with AI, the only thing you have to do is provide the system with certain input or parameters and database and it will deliver the best possible solution. AI recruiting systems are designed to tremendously improve recruiter's efficiency and workflow. The best part about recruitment through an automated system is that not only does it save time, but you also won't miss any talented candidates. The system’s efficiency ensures the most talented candidates are among the first ones sent invitations for an interview. Today’s business leaders are always looking for improved quality of hiring and so there is tremendous work pressure on recruiters to match and hire the candidates who can meet the management expectations. AI optimized hiring will help you improve your hiring process saving you a lot of your time, money and mos”t importantly getting the right hires. Employing technological solutions and replacing manual jobs are mostly the cost-saving tactic which goes the same with the recruitment sector. AI recruitment software is designed in a way that automatically targets the potential employee and most capable job seekers, delivering better and faster solutions at a low cost. Additionally, all these factors, benefits, efficient processes and solutions that AI delivers have an effect on reducing your cost per hire. You only have to invest in the AI system once unlike the recurring costs of recruitment agencies that charge you for the employee per hire. Although there are many challenges to leveraging AI's full potential. First is competence, as the AI ecosystem, like its most important subfield, machine learning (ML), is still very small. It's difficult to find and hire good talent. The simple way to solve it out is to hire an agency which has highly skilled professional familiar with AI technologies to give your HR team the AI training on fixed intervals. Non-adoption is another major risk. Any challenge in the world, and especially in business, is an opportunity for AI. Adopting Artificial Intelligence will require patience and a willingness to learn, and will be complex and lengthy, so firms need to start now. To conclude, AI being in the early stages is already doing wonders in the process of finding and hiring the best talent. Between the ongoing development of AI to recruit applications and the understandable lag in implementation at this early stage, many of the features that AI can bring to the recruitment process are still to be completely implemented. Still, we can talk with confidence and aware HR professionals about what AI can, and in some cases, already do, do for recruiters.

[India, 7 September]:TCL Electronics (1070.HK), one of the dominant players in the global TV industry and a leading consumer electronics company who early this year launched an assortment of innovative QLED TVs with a mission to make life Intelligent, has arrived at IFA 2020debutingthe AiPQEngineTM Gen2, TCL’s newest intelligent advancement in audiovisual optimization.

TCL’s continuous endeavor in forwarding QLED and Mini-LED technologyhas also been showcased in part with the latest global TCL QLED 4K/8K TV lineups. Furthermore, TCL has reasserted its commitment to AIxIoT strategy with smart connected multi-category product launches ranging from soundbars, mobile devices, air conditioners and other major domestic appliances.

Visit learn more about TCL at IFA 2020.

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Global Marketing Performance

With consumers at the heart of all things,TCLhas enjoyed strong growth in the early 2020. Despite unsettled economies, TCL has maintained impressive TV sales figures worldwide. In Q1 2020 alone, 4.27 million [1]TCL branded TVs were sold with TCL QLED TV sales increasing 217.1% YoY [2].

In US retail market share, TCL brand TV ranked No.2 in Q1 2020[3]. In Australian market, TCL ranked No.1 in March [4]. In terms of the expanding global emerging market, TCLTV sales wereup by 14.3% Q1 YoY[5].

In Europe, TCL has also enjoyed sale volume increase from Italy of 16%,Germany 15%, Czech 100%, Poland 38%, UK 100%, and in France we reinforced our ranking as No. 3 in terms of market share [6].Over the years, TCL has continued to innovate display technology. As the entrance to the big screen connection, TV display innovation is always the top priority.

Display Advancements

Driven by machine-learning algorithms matched with vast knowledge in human visual perception, TCL’s AiPQ Engine Gen2 switches on the full potential of TCL’s big screen TVs with real-time audiovisual optimization according to various entertainment content genres and ambient watching environments. The advanced technology also allows global customization of the audiovisual performance for the unique applications of individual regions.

For over 10 years, TCL has invested billions of USD in display panel production facilities for TVs, mastering LCD, OLED, foldable OLED, Mini-LED, QLED technologies. TCL’s latest investment into Mini-LED display technology guarantees more flexible designs available with more lighting zones for stunning contrast performance. Meanwhile, TCL democratizes QLED display technology to more TV models, available to wider ranges of consumers around the world. This year, TCL has taken a step further and formed business alliance with JOLED Inc. to jointly-develop inkjet OLED printing technology.

Multi-Category Products

Under the ongoing AIxIoT strategy, TCL has launched a full category product lineup to IFA2020. As a large screen gateway to smartly connected homes, TCL showcased its 2020 QLED TV lineups, such as IMAX Enhanced and 8K Association certified X915 and EISA Award winner C815.

As for premium audio offerings, TCL presented at this IFA, theIF and EISA Award winner TCL TS9030 Dolby Atmos Ray·Danz soundbar and the TS8111 soundbar to further strengthen TCL’s audio lineup.

To push the boundary of intelligent lifestyle, TCL has also launched an assortment of global smart MDA products, such as air conditioner Ocarina and T-Smart,portable air conditioner models; washing machine X Series,P series, CSeries refrigerator.

For mobile devices, TCL launches its latest tablets TCL 10 TABMAX and TABMID, TCL MOVETIME Family Watch MT43A and true wireless headphones TCL MOVEAUDIO S200. TCL also unveils the TCL NXTPAPER technologydesigned for those who desire an elevated experience that combines the benefits of both screen and paper.

Sponsorship announcements

In recent years, TCL’s vast array of sponsorships and partnerships have shown that we recognize the power of sports and the connective spirit that drives players, fans and the wider community.

At IFA 2020, TCL has announced at global perspective that it is reinforcing collaboration with FIBA with more games and closer collaboration ascontingency plans and decisions for major tournaments continue to unravel.

Basketball is not just a game, it’s a way of life for many of our fans. The ways in which people interact with our sport is constantly evolving. The partnership has ‘switched on’ more possibilities to bring basketball to our fans across the world, with TCL’s latest products and technology.

Outlook to Intelligent Lifestyle

Keeping up with the times requires constant adaptation and innovation. Under on-going AIxIoT strategy, TCL’s leading display technology and multi-category innovations have been attracting users worldwide. With continuous endeavor, TCL is committed to immersing global customers, partners in this intelligent era with innovative products and services. Life is intelligent. Intelligence grows in life.

Visit to learn more about TCL at IFA 2020.

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[1][2][5] TCL Shipment Data, 2020

[3] The NPD Group, Inc., US Retail Tracking Service, LCD TV, based on unit sales, Jan.- Mar. 2020 combined, March 2020, and April 5-11, 2020

[4] [6]GfK, 2020

* Product specifications and availability may differ between countries/regions.

* Google and Android TV are trademarks of Google LLC.

* Dolby is registered trademarks of Dolby Laboratories, Inc.