COSTA MESA, Calif., November 12, 2025 — TRD U.S.A. (Toyota Racing Development) is excited to announce a multi-year expanded partnership with Endava as their Official IT Consulting Partner in 2026 and beyond. Through this extended relationship, Endava will continue its primary branding presence throughout the SRO Motorsports America paddock, while expanding into IMSA in 2026.
“Our work with TRD is grounded in shared values of excellence, innovation and collaboration,” said Keith O’Neill, Chief Growth Officer, Commercial Services at Endava. “Over the years, we’ve become true partners, working side by side to achieve success both on and off the track. Motorsport is a powerful parallel for what we do; combining precision, data and speed to help TRD solve complex challenges and accelerate transformation.”
Over the last three years, Endava has delivered digital technology solutions to help TRD go faster on and off the track. As part of the extended and enhanced partnership, Endava will leverage its AI-enabled accelerators and frameworks to modernize core TRD production systems and enable digital transformation for the business.
“Innovation is at the heart of everything we do at TRD,” said Jonny Elliott, Chief Information Officer, TRD U.S.A. “This next phase of our partnership with Endava deepens that relationship and reinforces our shared commitment to using technology to unlock performance, drive innovation and achieve long-term success.”
TRD and Endava will continue to push the limits of technology and performance, delivering data-driven solutions that translate to the racetrack, helping Toyota compete at the highest levels.