Kolkata, 13th December 2024: Disha Eye Hospitals, the leading eye care hospital chain of Eastern India, is proud to announce its strategic partnership with ZEISS, a global leader in optics and optoelectronics, to inaugurate the first ZEISS VISION CENTER By Disha in Kolkata. This innovative CENTER will seamlessly integrate advanced technology with personalized vision care.
Situated on Sarat Bose Road, the ZEISS VISION CENTER by Disha offers a state-of-the-art eyewear experience, combining a premium eyewear selection with the latest refraction and centration technologies. The center will feature advanced vision care devices, including the ZEISS VISUFIT 1000, a 3D imaging tool for precise digital centration, and the ZEISS VISUCORE 500, a fast and accurate refraction system that provides customized lens solutions tailored to individual needs.
“Our partnership with ZEISS India marks a significant step forward in our mission to provide the best in eye care. By combining ZEISS’s advanced technology with our years of expertise in eye care, we have created a space that offers not just premium eye wear solutions, but also a bespoke experience tailored to the individual needs and preferences of our customers. The increasing demand for high-quality eyewear and advanced diagnostic services, especially in the premium segment, presents a significant opportunity for both Disha Eye Hospitals and ZEISS to strengthen their presence in this evolving market.” said Dr Debashish Bhattacharya Chairman & Managing Director, Disha Eye Hospitals.
Mr. Rohan Paul, Business Head – India and Neighbouring Markets – Vision Care, ZEISS India, added, “We are excited to partner with Disha Eye Hospitals to enhance advanced eye care in the region through the launch of the first ZEISS VISION CENTER in Kolkata. This initiative underscores our shared vision of delivering world-class eye care solutions. Following the success of ZEISS VISION CENTERS in cities such as Bengaluru, Mumbai, Lucknow, Guwahati, Hyderabad, and Chennai, we are confident that this collaboration will similarly transform the eyewear industry in this vibrant city.”
Ranabir Bhattacharya, CFO, Disha Eye Hospitals stated, “The Kolkata launch marks the beginning of a larger vision, with plans to open five ZEISS VISION CENTERS By Disha across Eastern India by 2025. This initiative is designed to redefine eye care for urban and semi-urban customers seeking customized solutions. Additionally, this partnership sets the stage for Disha Eye Hospitals to establish standalone stores, with five outlets targeted by the end of 2025.”
“India’s growing optical retail market presents a significant opportunity for this collaboration to address the rising demand for premium, personalized eyewear. The ZEISS VISION CENTERS By Disha will offer a quality eyewear buying experience, enhanced by cutting-edge technology. Together, Disha and ZEISS are poised to elevate the eyewear industry, setting new standards of excellence and innovation.”, Ranabir Bhattacharya further added.
ZEISS VISION CENTERS deliver a tailored eyewear experience, combining advanced diagnostic technology, personalized vision solutions, a curated range of premium branded frames, myopia management solutions and expert guidance, all designed to ensure optimal vision care and an exceptional customer experience. These CENTERS are set to redefine the future of eye care in Eastern India, broadening the access of quality eyewear to a diverse and growing audience.