Noida, August 1, 2025: Launched in 2020, Uptown by Advant has steadily grown into one of Noida’s most distinctive food and lifestyle destinations. Located within the Advant Navis Business Park and spread across 65,000 square feet, the open-air venue now hosts over 30 operational outlets, offering a curated mix of cafés, breweries, quick-service restaurants, salons, and dining spaces. With its experience-first design and dynamic brand mix, Uptown is redefining what urban hangouts can look like.
With its open-air architecture, natural lighting, and thoughtfully curated tenant mix, Uptown has attracted a wide demographic—from corporate professionals to young urban families. Within just nine months of its launch, the space had already achieved over 90 percent occupancy. Since then, footfall has continued to grow, tripling compared to the previous year. This growth has been driven not by a multiplex or anchor tenant, but by the strength of its brand lineup and the appeal of its relaxed, social environment.
Commenting on the achievements so far, Mr Sunil Sharma, Director, said, “Uptown sees strong weekday footfall from professionals working in nearby offices, while weekends draw a younger, more diverse audience from across Noida and Delhi. Several brands are reporting stronger weekday sales and faster break-even timelines compared to their mall-based outlets. Salons are also witnessing high appointment volumes, particularly from working professionals. The open layout, pet-friendly access, and QR-enabled ordering have made Uptown more accessible and convenient for regular visitors. The venue is also being actively used for flea markets, pop-ups, and community events, which adds to its relevance as a day-to-day lifestyle destination rather than just a retail space.”
Uptown is home to some of the most recognizable F&B and lifestyle names in the country. Dining options include elevated Indian cuisine at Karigari, pan-Asian fare at YouMee, and microbrewery culture at Rookies. Coffee lovers are drawn to Starbucks, Blue Tokai and Third Wave Coffee, while the food court sees strong footfall for QSR favorites such as Taco Bell, Samosa Party, and Indian Stories. Emerging brands like Kaching and Lilly Pilly are also gaining traction here, benefitting from the high visibility and responsive foot traffic. The lifestyle segment is equally robust, with Looks Salon and Sassy Lian Nail Studio witnessing consistent weekday bookings, largely from the working crowd within the Advant ecosystem.
Uptown is also becoming a go-to spot for new-age concepts and creative ventures. With its steady crowd and friendly vibe, it’s the perfect place to test fresh ideas. The space is particularly
popular with local influencers and creators—drawn by its natural lighting, open seating, and photogenic corners.
As it enters its next phase, Uptown is focused on expanding its cultural and experiential programming. Plans are underway to introduce seasonal activations, creative collaborations, and selective retail additions that enhance the property’s relevance while staying true to its experience-first philosophy. With no dependency on traditional anchors and a track record of sustained organic growth, Uptown by Advant is poised to become Noida’s definitive culinary and cultural destination in the years ahead.