NEW YORK, August 21, 2025 — Consortium Brand Partners, a leading consumer-focused fund manager, accelerating the growth of iconic and emerging consumer brands, announced today the appointment of Mike Jacobs as Chief Growth Officer & Operating Partner. In this pivotal role, Jacobs will spearhead growth initiatives across Consortium’s portfolio, including beloved brands such as Draper James, Jonathan Adler, and Outdoor Voices, as well as future strategic acquisitions.
Jacobs joins Consortium Brands with a track record of delivering transformative growth at some of the world’s most recognized consumer brands, including Etsy, Netflix, Depop, Yahoo!, and Upside. Throughout his career, he has led brand, growth, and performance marketing efforts that have generated over 100 million new customers.
“Consortium is building the next generation of powerhouse consumer brands, and Mike’s appointment as Chief Growth Officer & Operating Partner signals our commitment to scaling each of our portfolio companies to their fullest potential,” said Jonathan Greller, Co-Founder and President of Consortium Brand Partners. “Mike’s expertise in brand building, data-driven marketing, and full-funnel growth strategy makes him uniquely qualified to unlock new levels of success for our brands and position Consortium as the partner of choice for high-growth consumer companies.”
Jacobs will be responsible for driving comprehensive growth strategies across Consortium’s portfolio, optimizing brand, performance, and digital investments while helping each brand scale sustainably. He will also play a key role in supporting future acquisitions and integrations, ensuring that new additions to the Consortium portfolio benefit from best-in-class growth acceleration.
“Consortium Brands is assembling an incredible roster of brands with passionate followings and massive potential,” said Jacobs. “I’m excited to partner with these visionary founders and management teams to help each brand achieve its next level of growth while building a world-class platform that attracts the best brands in the industry.”
With its expanding portfolio and a proven model of operational excellence, Consortium Brands is redefining what it means to be a growth partner for consumer brands, providing the resources, expertise, and strategic support that unlock exponential value.