Mumbai, September 30, 2025: In line with its distinctive 360-degree approach to Diversity, Equity and Inclusion (DEI), Generali Central Insurance has unveiled the most comprehensive website when it comes to accessibility. The redesigned platform is fully aligned with the Web Content Accessibility Guidelines (WCAG) 2.2, the global gold standard for digital accessibility. The website offers features that ensure a seamless online experience for PwD users.
As per a recent study by Barrier Break and National Centre for Promotion of Employment for Disabled People (NCPEDP), 91.55% players in the financial sector fail to meet the basic accessibility standards. With over 25 million citizens in India living with disabilities, this move opens the company’s digital doors to a broader customer base.
“We, at Generali Central Insurance, firmly believe that accessibility is not an option – it is a responsibility. By making our website WCAG 2.2 AAA compliant, we are ensuring that every stakeholder, regardless of their abilities, can engage with us effortlessly. This is a significant milestone in our journey to build trust, enhance inclusivity, and serve India’s diverse communities with dignity and care,” said Ruchika Varma, Chief Marketing, Customer and Impact officer, Generali Central Insurance Company Limited.
Key features of the website accessibility tool include:
A suite of accessibility tools like Page Reader Functionality that reads aloud, on-screen content
Adjustable text size with slider-based controls for improved readability
High-contrast and greyscale modes for visually impaired users
Reading mask and line highlighting features that help customers focus on key content and image descriptions
Five pre-set PwD profiles addressing needs of customers
GCI is driving meaningful change in financial services by embedding Diversity, Equity, and Inclusion (DEI) into its core strategy. With 1% of its workforce comprising persons with disabilities and 20% representation of women across the organisation, GCI is setting a new standard for accessibility and inclusive growth. Leveraging its legacy of trust and cutting-edge technology, the company is committed to creating equitable experiences for all.