Aflatoon by SOCIAL Brings Quirky, Bold Packaging to the North Indian Delivery Experience

Delhi, 20 November 2024: Aflatoon by SOCIAL, known for its truly twisted North Indian cuisines, takes food delivery to the next level with a creative approach to packaging that brings energy, nostalgia, and a playful twist to traditional North Indian cuisine. Designed to add an extra layer of enjoyment to the home dining experience, Aflatoon’s packaging goes beyond function, making each order feel unique and thoughtfully crafted.

Packaging that Tells a Story

Every detail in Aflatoon’s packaging is designed to evoke a sense of joy and playfulness. Gravies and curries arrive in reusable glass jars, adding an elegant touch while keeping the flavors fresh and spill-free. Rice and biryanis come packed in sturdy, retro-style tin containers that not only retain warmth but also bring a nostalgic charm to the experience.

To add a whimsical touch, Aflatoon includes charming details like a candy potli filled with classic Indian sweets—a delightful surprise that brings back the nostalgia of childhood treats. The bold, graffiti-inspired illustrations and colors on the packaging capture the spirit of India’s bustling street culture, ensuring that each order is as vibrant visually as it is in taste.

“With Aflatoon, we wanted to create packaging that does more than just hold the food—it’s part of the experience,” shares Divya Aggarwal, Chief Growth Officer at Impresario Entertainment & Hospitality Pvt Ltd. “Every detail, from the glass jars to the candy potlis, was carefully chosen to bring a sense of fun and nostalgia to our customers’ dining experience. We aimed to make each delivery feel special and memorable, adding a touch of creativity that sets Aflatoon apart.”

A New Standard in Delivery Dining

Available for delivery across Delhi NCR on Swiggy and Zomato, Aflatoon by SOCIAL offers a unique take on packaging that reflects the brand’s lively personality. By moving away from basic materials, Aflatoon brings a memorable, elevated feel to every meal. Each component—from the retro tins and colorful jars to the nostalgic candy potlis—ensures the food arrives fresh and makes the whole experience feel extra special.

With Aflatoon, customers can expect more than just a meal; they’ll enjoy an imaginative and memorable journey that begins with the first look at the packaging. Khao aur ho jao Aflatoon!