CHICAGO, April 24, 2025 –Amount, a leading provider of consumer and small business deposit and loan origination software, today announced a suite of powerful platform enhancements designed to give banks and credit unions greater control over deposit growth, risk management, compliance, and credit decisioning.
With expanded tools to streamline account opening and optimize deposit strategies, these updates empower financial institutions to attract and onboard customers faster while maintaining the flexibility and oversight needed to thrive in a shifting economic landscape.
New capabilities available in this release include:
Real-time custom rule builder: A new self-service tool lets banks create and deploy tailored credit and eligibility rules instantly, enabling sharper segmentation and more agile credit strategies.
Customizable pricing and credit line strategies: Institutions can now create tailored pricing tier and credit line assignment logic using the rule builder, aligning credit decisions with their specific risk appetite.
Faster, more secure bank account verification: A new integration with ValidiFI allows for the automation of account verification, reducing fraud risk and minimizing manual intervention.
Each enhancement reflects direct feedback from Amount’s banking and credit union clients and addresses real-world challenges including adapting credit strategy and navigating regulatory and risk pressures.
The platform enhancements also support relationship-driven banking models by allowing institutions to pend certain applications for manual review instead of automatically declining them. This flexibility is particularly valuable for credit unions and community banks that prioritize long-term customer relationships even in cases where traditional data sources may fall short.
With self-service controls embedded directly in the platform, banks and credit unions can rapidly update risk, eligibility, and pricing logic without filing a change request or waiting on implementation cycles. This agility is essential in today’s volatile environment where economic conditions and borrower risk profiles shift quickly.
“The financial landscape is shifting rapidly, and banks and credit unions need powerful, yet flexible technology that enables them to adapt their businesses with speed and confidence,” said Kevin Trilli, Chief Product and Technology Officer of Amount. “These enhancements reinforce our commitment to providing financial institutions with the agility, control, and intelligence they need to thrive in an era of heightened competition and evolving customer expectations.”