Cignal Super – Powered by Tata Play Binge White Label Solution – is now officially live in the Philippines

May 22nd, 2025, India: Bringing Filipinos one step closer to a unified world of OTT entertainment, Cignal Super – powered by Tata Play Binge white-label solution – is now officially available to the consumers, after a successful pilot.

Seamlessly integrating at least 8 popular entertainment apps through a single subscription and a unified user interface, Cignal Super marks a first-of-its-kind OTT streaming aggregation app in the Philippines.

Built and deployed on Tata Play Binge’s scalable cloud infrastructure, the app delivers frictionless access to content from top-tier platforms including MAX, VIU, Lionsgate Play, Hallmark+, Curiosity Stream, Fuse+, Pilipinas Live, and Cignal Play – all in one place, with one login, one search, and one subscription.

This landmark launch not only redefines entertainment for the Philippines market but also further solidifies Tata Play Binge’s leadership in the global OTT aggregation space. As a pioneering Platform-as-a-Service (PaaS) provider, Tata Play Binge enables broadcasters and telcos worldwide to fast-track their OTT journeys with a ready-to-deploy, future-ready technology stack—already live in Bangladesh and now in the Philippines.

“The launch of Cignal Super is a proud moment for Tata Play Binge white label solution,” said Harit Nagpal, MD & CEO, Tata Play. “Our PaaS model is helping leading broadcasters and telecom providers to go digital with speed, efficiency and scale. After a successful partnership in Bangladesh and now with Cignal in the Philippines, it’s exciting to see Indian technology enabling local champions to elevate entertainment experiences in their markets.”

“Cignal is happy to partner with Tata Play for the launch of Cignal Super, the Philippines’ pioneering streaming aggregator. This collaboration allows Cignal to deliver a world-class entertainment experience to Filipino viewers, at home and on the go. With over 70 million smartphone users in the Philippines, Cignal Super is set to revolutionize how Filipinos enjoy their favorite content,” said Jane Jimenez-Basas, President and CEO of Cignal.

She added, “This partnership with Tata Play represents a significant step in Cignal’s continuing evolution and reaffirms our commitment to bringing joy, providing the best value, and creating shared experiences for Filipinos everywhere by delivering the content that they love.”

The launch of Cignal Super embodies Tata Play Binge’s bold vision of “Local Going Global”—supporting regional partners with global-grade infrastructure to transform how entertainment is aggregated, delivered, and consumed across emerging digital economies.