Mumbai, 21st July 2025 – Dassani Brothers is delighted to introduce Aranya, a jewellery collection that celebrates the raw, untamed beauty of India’s forests. Borrowing its name from the Sanskrit word for forest (अरण्य), Aranya is more than a collection, it is a poetic tribute to nature’s quiet majesty and timeless spirit. Within this realm, time lingers, silence holds stories, and every creature and vine whispers of traditions worth honouring in gold.
Aranya takes its inspiration from India’s rich natural heritage, from graceful peacocks and wise elephants to the tender wildflowers that bloom deep within ancient woods. These are not mere decorations but living emblems of grace, wisdom, and royalty, translated into art through Dassani Brothers’ iconic craftsmanship. Every piece combines uncut Polki diamonds, round brilliant cut diamonds, gemstones, testament to centuries of tradition. Left in their natural state, Polki diamonds lend each design a raw sparkle and a story all their own.
Commenting on the new collection, Sumit Dassani, Partner, Dassani Brothers said, “Aranya is not just a collection—it is our homage to the soul of India’s wilderness. With every piece, we’ve tried to capture the quiet strength and delicate poetry that lives in our forests. From the elegance of the peacock to the wisdom of the elephant, Aranya brings to life the stories nature tells us, using the language we know best—jewels crafted with devotion, tradition, and time.”
Creating an Aranya jewel is a feat of patience, artistry, and dedication. It takes the steady hands of 12 to 15 skilled kaarigars, who invest nearly 400 hours to bring each design to life. The journey begins with crafting a solid base or ghaat, which provides structure and balance. Artisans then shape tiny metal cups, each made to hold a single uncut Polki diamond. These diamonds are arranged with care, allowing them to catch the light and reflect their organic brilliance.
Once set, every piece is meticulously cleaned and smoothed, giving it a flawless finish that feels as exquisite as it looks. Expert polishers then work their magic, followed by master engravers and meenakari artists, who enrich each jewel with intricate detail and subtle colour. Finally, select pearls, rubies, and emerald beads are added, strung by hand to complement the design and give every ornament its signature flow and character.
With Aranya, Dassani Brothers invites you to wear a piece of India’s sacred wild — an heirloom born of age-old artistry, enduring materials, and a deep respect for stories that deserve to be passed on, generation after generation.
Aranya Collection will be launched at IIJS Premiere Show on Wednesday, 30th July 2025.