Brooklyn, New York – Mar 09: Most small to medium business owners have the same relationship with their marketing agency: they pay for effort and hope it turns into outcomes. It rarely feels like a fair trade. Mega is built to fix that. Today, the company announced an $11.5 million Series A to scale a full-service AI growth engine for SMBs – a platform that replaces traditional agencies with a network of AI agents delivering predictable growth without the overhead.
The Series A funding round was led by Goodwater Capital with participation from Andreessen Horowitz, Atreides, SignalFire and Kearny Jackson. It also includes WNBA stars Diana Taurasi, Breanna Stewart, Kelsey Plum and Nneka Ogwumike.
The problem is structural. SMBs today are expected to compete in a digital ecosystem built for enterprises, across SEO, paid ads, websites, and emerging AI channels. Agencies are expensive relative to SMB budgets, quality varies wildly, execution is manual, and iteration is slow. At the same time, AI marketing tools have flooded the market, but most still require business owners to learn and operate complex software. Mega takes a different approach by delivering services via software. Instead of managing tools, customers receive execution and measurable performance.
Mega’s core product is an AI-powered growth engine designed specifically for businesses generating roughly $500,000 to $20 million in revenue. The platform uses a network of specialized AI agents to handle SEO, GEO, paid ads, and website management. From the customer’s perspective, it feels like hiring a high-quality growth team, but it runs as software. The system plans, executes, optimizes, and reports continuously. If a customer signs up and never logs in, their marketing still runs and improves.
Mega’s path to market was unplanned. During Covid, the team was building a video game company. When ChatGPT launched, they began experimenting early, building internal AI tools to accelerate their own growth. Organic traffic increased 100 times. Paid customer acquisition costs dropped by 80 percent. When co-founder Lucas Pellan shared the tools with founder friends, the response was immediate and repeated: can we have that.
“We realized early that business owners do not want another AI chat tool that requires hours of prompting,” said Lucas Pellan, co-founder of Mega. “They want customers. So we built a system that actually does the work. We use AI agents to execute end to end, continuously improving performance so SMBs get predictable growth without managing agencies or juggling tools.”
With Mega, approximately 55 percent of the work is fully automated, 35 percent is mostly automated with humans in the loop, and 10 percent is executed end to end by humans. This hybrid structure allows Mega to deliver consistent, scalable performance while maintaining quality control. Every campaign feeds data back into the system, improving creative generation, audience targeting, bidding strategies, and optimization logic across the entire customer base.
Mega’s own trajectory reflects the demand for this model. The company went from zero to $10 million in revenue in 10 months. Customers span home services, law firms, healthcare businesses, ecommerce brands, and software companies.
In one case, Mega helped a Texas medical spa grow search traffic by 174 times. A personal injury law firm increased search visibility by 243 times and began ranking in the top three for key terms. A D2C health brand drove $120,000 in direct website revenue and surpassed its Amazon marketplace performance without increasing ad spend. On average, Mega helps customers grow 20% faster. Darin Chase., a home services business owner, added: “Since working with Mega we are finally getting a predictable lead flow. We are also able to divert our time away from Facebook marketing to other important projects because Mega manages everything.”
The market is massive and underserved. Tens of thousands of marketing agencies serve SMBs across North America, yet most businesses still struggle with unpredictable lead flow, poor ROI, and no visibility into what is working. As digital channels get more competitive and expensive, the gap keeps widening. AI now makes it possible to close it.
“Mega represents a fundamental shift in how SMBs should think about marketing, from paying for effort to paying for measurable, repeatable growth. We’re excited to back Lucas and team as they build an AI-native enterprise-grade growth engine that any business can turn on” said Vivek Subramanian, Partner & Chief Product Officer at Goodwater Capital.
Looking ahead, Mega plans to expand beyond SEO, ads, and websites into managing the entire revenue generation engine for SMBs, including email, outbound, organic social, lead qualification, sales operations, and reporting. The long-term vision is to provide a fully automated growth infrastructure that allows small and mid-sized businesses to compete with enterprise-grade marketing capability, without enterprise overhead.
