New Delhi, 10th January 2025: Building on the popularity of the Reno13 Series’ brand campaign #LiveInTheMoment, OPPO India has launched a series of short films with Siddhant Chaturvedi, Ishaan Khatter and Vedang Raina. Celebrating the classic, ‘Zindagi Na Milegi Dobara’, the trio relives the iconic moments from the movie and creates lasting memories with their OPPO Reno13 Series.
The exciting series of four short films captures the vibrant spirit of today’s youth who embrace life with spontaneity, courage, and adventure. Inspired by the popular scenes of the original movie, the short films position the smartphone as an integral AI companion as they recreate the adventures.
Their journey is captured through the lens of the OPPO Reno13 Series and showcases the advanced AI-powered camera capabilities through AI LivePhoto, AI Unblur, AI Reflection Remover and underwater photography mode. The short films are being rolled-out on the social media platforms of OPPO India and other OTT platforms in a phased manner.
Commenting on the campaign, Sushant Vasishta, Head of Product and Digital Marketing, OPPO India, said, “At OPPO India, customers are central to all our efforts, and we strive to blend technology with creative storytelling to deepen our connection with our audience. Just as the film inspired an entire generation to embrace life’s adventures, the Reno13 Series empowers today’s youth to capture those timeless experiences with unmatched clarity and creativity.”
In the first film, the trio is seen at a beachside bar, plotting to prank a middle-aged man enjoying his drink. Siddhant takes charge, only to be betrayed by his friends, and left alone to face the consequences. Siddhant’s priceless reactions are captured through Reno13’s AI Live Photo in 2K-level clarity by Ishaan.
The second film opens with Ishaan in the pool, encouraging a hesitant Vedang to take the plunge. Siddhant joins in, pulling Vedang into the water. The trio captures crystal-clear shots using Reno13’s underwater photography mode. With IP66, IP68, and IP69 certifications for splash, dust, and freshwater resistance, the Reno13 Series ensures every moment—above or below the surface—is captured effortlessly.
The next film begins with a Flamenco-themed party night. Amidst the lively beats, the dancer invites Ishaan to join her on the floor. Siddhant then uses Reno13’s AI Unblur feature to capture a clear, vibrant shot of their impromptu performance while in motion.
In the last film, Ishaan and Vedang relax inside a car amid scenic surroundings, while Siddhant, dressed in a formal shirt, tie, and casual shorts, takes an official video call outside. Spotting the humorous scene, Vedang snaps a photo on his Reno13 and uses the AI Reflection Remover to remove the glass reflection, capturing the moment flawlessly. The film is scheduled to go live on January 11th, 2025.