India, 17 June, 2025: Marking her debut as an entrepreneur, Bollywood actress Sanya Malhotra has partnered with Dr. Kunal Shah and Mr. Siddharth Shah, founders of Essenzaa Nutrition, a trusted name in clean-label wellness, to introduce BREE Matcha, a premium lifestyle brand inspired by the calm clarity and ritual of traditional Japanese tea culture.
BREE Matcha enters the Indian wellness space by combining ancient Japanese traditions with modern Indian lifestyles. The brand offers three signature products: Everyday Matcha, Ceremonial Matcha, and a Ceremonial Matcha Kit (a combination of a chasen, bowl, spoon & matcha). Matcha is known to boost energy, enhance focus, and provide antioxidants for overall well-being without the caffeine crashes. Sourced directly from Kagoshima, Japan and crafted with Essenzaa’s experience of clean, clinically-backed formulations.
The idea took shape when Sanya first experienced matcha and adopted it as part of her daily routine, a moment of calm amidst constant movement. Meanwhile, Essenzaa Nutrition, a trusted name in clean-label wellness, was exploring functional superfoods that resonated with evolving consumer needs in India. A chance conversation turned into collaboration, and BREE Matcha was born, not just as a product, but as a lifestyle rooted in presence, balance, and clarity.
“At a time when everything feels urgent, BREE Matcha is my personal reminder to slow down and be intentional,” said Sanya Malhotra. “It’s a ritual I deeply believe in, and I’m extremely proud to be a part of something that builds and supports natural energy and calm focus.”
With over 14 years of expertise, Essenzaa has established itself as a trusted partner in the global wellness industry, exporting to more than 23 countries across North America, Europe, Africa, and Asia. The company specializes in clinically backed formulations and offers a comprehensive range of services from product ideation to final delivery.
For Essenzaa founders, BREE Matcha represents a natural progression in their mission to bring purposeful, high-quality wellness solutions to Indian consumers. “We wanted to introduce a product that aligns with both health and lifestyle. BREE is not just about energy, it’s about how you choose to show up in your day,” said Dr. Kunal Shah.
“BREE Matcha is not just a beverage—it’s a movement towards conscious consumption and modern wellness,” says Siddharth Shah, Co-Founder of Essenzaa. “Our vision is to make matcha a part of everyday rituals for the new-age Indian consumer, blending ancient Japanese tradition with contemporary lifestyles.”
With its minimalist design language, transparent ingredient sourcing, and soulful positioning, BREE Matcha sets out to build more than a brand, it aims to create a movement toward intentional living. The products will be available on www.breematcha.com and Amazon.
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