National, July 28, 2025: Swiggy , India’s pioneering on-demand convenience platform, today shared that it has launched the third edition of Swiggy Wiggy, a unique talent discovery initiative for delivery partners across India where delivery partners could submit videos showcasing their talent, be it singing, sketching, rapping, dancing, beatboxing, or any other form of creative expression. Over 3000 delivery partners have participated in Swiggy Wiggy 3.0 and the top 10 shortlisted entries are open for public voting on the Swiggy Delivery Partners official Instagram handle from July 26, 2025.
In addition to this, the company also launched an original rap anthem for Swiggy Wiggy 3.0, performed by Indian hip-hop artist ‘The Siege’. With a compelling beat and a bold message, the anthem celebrated the multi-faceted talent of delivery partners across the country. The rap song, now live on Swiggy Delivery Partners’ official Instagram handle, is a tribute to the untold stories of grit, ambition, and talent within the Swiggy delivery partner community. Swiggy also organized mobile van auditions in multiple cities to make it easier for the delivery partners to participate.
The five most-voted participants of Swiggy Wiggy 3.0 will be invited to Swiggy’s corporate headquarters in Bengaluru for a grand live finale on August 6, 2025. The winners stand to win prizes worth up to Rs. 5 lakhs. The first-place winner will ride away on a Royal Enfield motorcycle, while the runners-up and the next 2 will take home cash prizes of Rs. 1 lakh, Rs. 75,000, and Rs. 50,000 respectively.
Past editions of Swiggy Wiggy have uncovered exceptional talent. In Season 2, Aakash Saroj, a runner-up, went on to audition for Hip Hop India 2 on Amazon miniTV after his Swiggy Wiggy performance went viral. Harish, a sketch artist and former finalist, exhibited and sold out his artwork at an internal Swiggy event last year. Other standout talents uncovered included calisthenic performers, tabla players, singers, and painters, each one representing the hidden potential that lies within Swiggy’s frontline workforce.
The anthem can be viewed here: https://bit.ly/SwiggyWiggyRap