upGrad launches COVID-19 Awareness Program, aims to donate ₹ 1 million to PM-CARES Relief Fund

Mumbai-based edtech major upGrad announced the launch of a ‘COVID19 Awareness Program’, through which it will be facilitating donation towards the PM-CARES Relief
Fund. The ‘COVID-19 Awareness Program’ is a 5-day long online program, where domain experts will
give live talks on safeguarding one’s finances, and career along with mental health in the current
scenario. The program can be accessed by anyone FREE of cost, on prior registration. For every
participant who registers and completes the online program, upGrad will be contributing ₹ 10 per
participant to the Prime Minister Narendra Modi’s recently announced COVID-19 Relief (PM-CARES)
Fund.
“Infodemic has superseded pandemic, aggravating the panic and negativity around us. From complex
questions like – Will the economy head for a super recession; Should I save now or invest now; to
personal questions like – Will my kids be able to complete education this year – there are a thousand
questions and a zillion opinions floating around. As a leader in the education space, I take it as our duty
to now educate the masses with the correct information and implication of the situation,” said Mayank
Kumar, Co-Founder & MD, upGrad, who will also be taking one of the sessions during the awareness
drive.
The expert sessions will be hosted live, allowing for active interactions and query resolution for the
participants. Given the diversity of topics from workforce management to mental health management,
upGrad is expecting participation from every nook and corner of India, be it college students,
homemakers, c-suite executives or retired professionals.
“The coronavirus situation is a tough one personally for all of us. What’s the way to reduce the financial
impact on our lives? To ensure future security, I will be discussing investments and managing finances
through a time when you have very little control over what you can do,” said Deepak Shenoy, Founder,
and CEO, Capitalmind, who will talk about the current financial market scenario and how one goes
about making financial decisions.
“Given the current lockdown, from mere boredom to frustration and to post-traumatic stress and
depression, a longer period of quarantine is likely to encourage a negative psychological impact on
individuals, if not dwelt right. We might overcome the havoc in the coming future, but such a
psychological crisis and irrationality would become another challenge, thus creating a larger setback
across the society,” said Dr. Naazneen Ladak, practicing psychiatrist – M.D. (Psychiatry) and
physiotherapist, who will take a session on the Do’s & Dont’s during the period of social distancing.
upGrad seeks to onboard 1 lakh participants, and thereby plans to contribute Rs. 1 million to the Prime
Minister Narendra Modi’s recently announced COVID-19 Relief (PM-CARES) Fund.