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Digital Marketing

Digital Marketing Tips for SMEs in 2025

In 2025, digital marketing continues to be a powerful tool for small and medium-sized enterprises (SMEs) to compete with larger corporations and reach their target audiences effectively. With evolving technologies and consumer behaviors, SMEs must […]

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Digital Marketing

Facebook global advertising revenue to surpass $100bn in 2024 fuelled by innovation in AI and commerce to attract Gen Z

WARC Media’s Platform Insights: Spotify 11 December 2024 – Social media pioneer Facebook has withstood the changing tides of digital global advertising for more than two decades. Still reigning with advertising revenue set to top […]