The Social Hotspots: Data Reveals the World’s Most Lively and Connected Cities

home improvement
Close up of paver sealant used to protect masonry surfaces Coating designed for newly constructed homes
A recent study by Deluxe Homes analyzed the most social cities by evaluating key lifestyle factors. The 50 safest cities were selected based on a safety index, followed by assessments of cost of living (excluding rent), walkability, meal affordability, and social venue density. Event availability and entertainment options like cinemas and theatres were also considered. The final composite score ranked cities based on social opportunities, accessibility, and affordability, highlighting those with the most dynamic urban environments.
City Cost of Living (without rent) Walkability Score Meal, Inexpensive Restaurant per person Restaurant Density (per 100 km²) Events Cinemas and theaters Composite Score
Seoul, South Korea 1,057.40$ 100 8.20$ 20776 76 419 100
Eindhoven, Netherlands 1,034.00$ 96 17.42$ 941 7180 8 98
The Hague (Den Haag), Netherlands 970.80$ 95 15.37$ 1619 5250 19 96
Tokyo, Japan 920.70$ 82 6.35$ 6275 185 264 94
Gent, Belgium 992.00$ 99 20.49$ 915 4000 26 92
Madrid, Spain 807.40$ 100 15.37$ 1864 980 153 90
Prague, Czech Republic 813.50$ 100 8.94$ 1067 380 147 88
Shenzhen, China 584.70$ 90 3.00$ 93 798 24 86
Chiang Mai, Thailand 509.10$ 32 1.73$ 6303 20 4 84
Munich, Germany 1,099.10$ 99 17.42$ 1309 2034 54 81
For the full research, please follow this link.
Seoul, South Korea, is the world’s most social city, with a composite score of 100. The city leads in walkability with a score of 100, making it one of the easiest places to explore on foot. Seoul’s event scene is highly active, hosting 76 major events, and its 419 cinemas and theatres provide extensive entertainment choices.
Eindhoven, Netherlands, follows in second place with a score of 98. It hosts 7,180 events, making it one of the most event-filled cities in the ranking. While it has less than 5% of Seoul’s restaurant density, its walkability score of 96 ensures easy exploration.
The Hague, Netherlands, takes third place with a score of 96. It has 70% more restaurants per 100 km² than Eindhoven, offering significantly more dining choices. While Eindhoven leads in event numbers, The Hague has more than double the cinemas and theatres, providing stronger entertainment options.
Tokyo, Japan, ranks 4th with a score of 94. The Japanese capital offers 264 entertainment venues and surprisingly affordable dining at $6.35 per meal, one-third of Munich’s costs.
Gent, Belgium, comes in fifth with a score of 92. Its walkability score of 99 makes it as pedestrian-friendly as the Hague. While it hosts just over half as many events as Eindhoven, it has more cinemas and theatres than the Hague, keeping its entertainment scene active.
Madrid, Spain, ranks 6th with a score of 90. The Spanish capital maintains perfect walkability while keeping living costs at $807.40 – lower than its European peers. Its 153 entertainment venues offer year-round social options.
Prague, Czech Republic ranks seventh with a score of 88. While it has fewer restaurants than Madrid, its entertainment sector is similar to that of Gent, with 147 cinemas and theatres. The city’s cost of living is lower than Madrid’s, making it a more budget-friendly option for social life.
Shenzhen, China, takes eighth place with a score of 86. It offers the second-lowest meal costs on the list, at just $3.00, making dining out far cheaper than in Prague or Tokyo.
Chiang Mai, Thailand, ranks 9th, scoring 84. The Thai city offers the most affordable living ($509.10) and dining ($1.73) in the top 10. Additionally, it has the third-highest restaurant density (6,303 per 100 km²).
Munich closes the ranking with a score of 81. While its restaurant density is about half that of Madrid, it still provides strong entertainment options with 54 cinemas and theatres, making it one of the more balanced European destinations.
A spokesperson from Deluxe Holiday Homes commented on the study: “Social connectivity in a city isn’t just about the number of restaurants or events—it’s about how easily people can engage with them. High walkability, a strong cultural presence, and accessible dining options create an environment where social interactions happen naturally. This ranking highlights cities that offer not just opportunities but the infrastructure to make social life seamless and enjoyable.”
About Neel Achary 21958 Articles
Neel Achary is the editor of Business News This Week. He has been covering all the business stories, economy, and corporate stories.