Mumbai, April 14, 2025 – After garnering over 5.9 million impressions across two successful seasons, Tata Projects announced the launch of Season 3 of its acclaimed “India@100: Growing Responsibly and Safely” video series. The new season, premiering this month, the focus shifts to showcase the company’s ground breaking ESG initiatives and its alignment with the Tata Group’s transformative vision—Project Aalingana. Tata groups planet resilience approach for becoming net zero by 2045, decarbonization, circular economy, and preserving nature through innovative sustainability strategies.
The previous two seasons highlighted workplace and worker safety protocols, Season 3 takes viewers on an inspiring journey through Tata Projects’ sustainability innovations that are reshaping India’s infrastructure landscape. The seven-episode series will feature high-profile collaborations with Tata Power, IHCL, and Tata Steel, demonstrating the group’s unified approach to environmental stewardship.
Season 3 notably aligns with Project Aalingana—Sanskrit for “embrace”—which embodies the Tata Group’s vision for a greener, cleaner, and more equitable future. This ambitious initiative outlines the Group’s aspiration to achieve net zero by 2045 through decarbonization, circular economy approaches, and environmental restoration.
Ms. Amarjeet Kaur, Head of Corporate Communications and Marketing at Tata Projects said “With India@100 Season 3, we’re not just documenting our sustainability journey, we’re inviting viewers to witness the tangible actions that are fundamentally transforming how infrastructure is conceived, built, and maintained in India. India@100 is a vision for an India that is future-ready, leading the world towards a more sustainable, resilient, and safer place for generations to come. This platform allows us to demonstrate how sustainability, innovation, and community impact are being integrated into the way we work.”
The series will explore four critical themes:
- Water Neutrality: Revolutionary approaches to water conservation, reduction, and replenishment at construction sites
- Green Materials Innovation: Cutting-edge sustainable alternatives including Nanogence technology for Green Concrete that significantly reduces carbon footprint
- Renewable Energy Integration: Seamless incorporation of clean energy solutions across project portfolios to reduce greenhouse gas emissions
- Cultural Heritage Preservation: Empowerment of local artisans and traditional craftsmanship, exemplified by the company’s work on the New Parliament Building
The new season follows the remarkable success of Seasons 1 and 2, which featured 9 and 7 episodes respectively and introduced the popular safety mascot “Hachi.” Together, these earlier seasons generated over 2.7 million and 3.2 million LinkedIn impressions respectively, establishing Tata Projects as a thought leader in construction safety.