Kolkata, 6th November 2024 – The All India Gem & Jewellery Domestic Council (GJC) is excited to announce the next chapter of the Lucky Lakshmi Festival, themed “Get Blessed, Be Lucky,” now underway in Kolkata. This year’s festival, which began in Delhi on October 22nd and will run until December 9th, 2024, is set to bring a unique celebration of prosperity to new audiences. In an added highlight, the first lucky winner of the festival was announced at a special press conference held today.
The festival has introduced fresh experiences across key venues, providing a vibrant platform for jewellers to connect with consumers in Kolkata. With a prize pool worth up to ₹10 crore, attendees can expect an engaging mix of beautiful jewellery designs that blend modern elegance with rich tradition, paired with an array of contests and activities that make every visit memorable.
As part of its prize draws, visitors to the festival have multiple chances to win assured gifts, alongside weekly, periodic, and bumper prize opportunities. This Kolkata event received significant local attention, with GJC representatives highlighting the festival’s revamped features and its impact on India’s jewellery industry.
At the press conference, Mr. Saiyam Mehra, Chairman of GJC, shared his excitement: “We are thrilled to bring the Lucky Lakshmi Festival to Kolkata. The positive response in Delhi has encouraged us to expand the festivities here, and we look forward to delivering an even more rewarding experience for both customers and jewellers.”
Mr. Kamal Singhania, Convenor of the Lucky Lakshmi Festival, expressed his delight, saying, “This year’s festival offers an incredible line-up of prizes, drawing widespread engagement from participants. Announcing our first weekly draw winners today has added an extra layer of excitement, and we hope this celebration continues to bring prosperity to everyone involved.”
Mr. Manoj Jha, Joint Convener of Lucky Lakshmi, emphasized the festival’s role in uniting jewellers from all backgrounds: “The Lucky Lakshmi Festival embodies shared success within the jewellery industry, uniting jewellers from diverse backgrounds on a common platform to reach new audiences and drive transformative growth. By promoting the jewellery sector, we expect to see increased sales and engagement from Gen Z. This industry not only contributes significantly to GDP growth but also creates valuable job opportunities. We are thrilled to witness the enthusiasm here in Kolkata.”
Mr. Sunil Poddar , Zonal Chairman East, noted the festival’s appeal: “This is a fantastic initiative that promotes both creativity and community. We are proud to bring this lively celebration to Kolkata, showcasing the brilliance of our jewellers while enhancing the shopping experience for customers.”
The Lucky Lakshmi Festival continues in Kolkata, drawing excitement, celebrations, and winners, with many more prizes still to be claimed.