ATLANTA, October 03 — Blue Ridge, the leader in supply chain planning software for distributors, manufacturers and retailers, today unveiled Blu, a first-of-its-kind GenAI Forecasting Companion designed to make forecasting explainable, accessible, and actionable.
Built exclusively for supply chain use cases, Blu is engineered to accompany the Planner and provide a conduit to converse with their forecast data and process. It exposes and explains “the why” behind the numbers, and guides better, faster decisions, to empower buyers and planners.
“We didn’t want to build just another AI tool, we wanted to build a partner for supply chain teams,” said Kyle Pexton, CEO of Blue Ridge. “Blu is like having a supply chain analyst in your back pocket. You ask; it answers. You act; it adapts. It’s a huge leap toward supply chain planning that’s not only smart, but understandable.”
Why Blu? GenAI + Explainability in Supply Chain Forecasting
Blu, the GenAI Forecasting Companion, changes the game by combining the power of GenAI with domain-specific intelligence. It enables planners, buyers, executives, and operations leaders to:
Understand model selections, seasonality detection, and confidence levels
Identify high-risk, high-impact forecasts before they affect service or cost
Accelerate new planner onboarding with context-aware guidance
Explore anomalies through natural language Q&A
“Forecasting is no longer a black box,” said Ken Carpenter, Chief Product Officer at Blue Ridge. “With Blu, our customers can have a real-time conversation with their data. Whether you’re a planner trying to understand a forecast shift or a CFO concerned with understanding revenue and cash flow impacts, Blu gives you the clarity and context to move with speed and confidence.”