New Delhi , June 9 : DS Group, a FMCG conglomerate and multi-business corporation, today announced the launch of the first Ben’s Cookies store in India at Meherchand Market, Lodhi Road, New Delhi, marking the official entry of the iconic British cookie brand into the country through an exclusive partnership.
Founded in 1983 at Oxford’s historic Covered Market, Ben’s Cookies has built a global reputation for its freshly baked, chunky and gooey cookies crafted using premium ingredients. The launch of its first India store represents a significant milestone in the brand’s international expansion and brings its celebrated cookie experience to Indian consumers.
Located in one of New Delhi’s most vibrant cultural and lifestyle districts, the store has been designed as an intimate boutique bakery, blending warm wooden finishes, signature Ben’s Cookies red accents, arched design elements, display counters, curated gifting shelves and café-style seating. Surrounded by premium residential neighbourhoods, art galleries, corporate hubs and popular dining destinations, the location reflects the brand’s globally recognised experiential retail format.
Speaking on the launch, Ms. Sanskriti Gupta, Ben’s Cookies India, said,
“We are delighted to introduce Ben’s Cookies to India with our first store at Lodhi Road, New Delhi. This launch marks an important milestone for DS Group as we bring a globally loved British brand to Indian consumers. Lodhi Road’s unique blend of culture, community and premium of lo lifestyle experiences makes it an ideal location for the brand’s debut. By combining Ben’s Cookies’ rich artisanal heritage with DS Group’s understanding of evolving consumer preferences, we aim to create a distinctive indulgence and gifting destination for cookie lovers across the country.”
The store will offer a curated selection of 13 signature cookie variants, including Milk Chocolate Chunk Cookie, Dark Chocolate Chunk Cookie, White Chocolate Chunk Cookie, Double Chocolate Chunk Cookie, Eggfree Dark Chocolate Cookie, Macadamia & White Chocolate Cookie, Praline & Milk Chocolate Cookie, Orange & Milk Chocolate Cookie, Ginger & Dark Chocolate Cookie, Peanut Butter & Milk Chocolate Cookie, Caramelized Crunch Cookie, Coconut Cookie and Triple Chocolate Chunk Cookie.
Complementing the cookie range, the menu will also feature cookie shakes, coffees and cookie ice cream sandwiches, providing consumers with a complete café-style experience.
Positioned as a destination for indulgence and gifting, the store will be open daily from 10:00 a.m. and will offer curated gifting boxes suitable for festive occasions, celebrations and corporate gifting. Individual cookies priced from ₹325 onwards, while gifting assortments and hampers will be available across multiple price points.
As part of its India growth strategy, DS Group plans to expand Ben’s Cookies’ presence with six to eight stores across the country during the current financial year. Consumers will also be able to order products through leading food delivery platforms, including Zomato and Swiggy, ensuring greater accessibility and convenience.