Mumbai, May 11: RSWM Ltd., the flagship company of the LNJ Bhilwara Group, showcased its latest Autumn/Winter 2027 denim collection, ‘In-DIG’o Alchemy – Where chemistry creates character’, at the 7th edition of Denimsandjeans India 2026, held on May 6–7, 2026, at The Lalit Ashok, Bengaluru. The collection was presented to industry stakeholders, buyers, designers, and apparel manufacturers, reinforcing LNJ Denim, a denim-manufacturing facility under RSWM Limited, focus on innovation-led product development and future-ready denim solutions.
Inspired by the transformative nature of indigo, the ‘In-DIG’o Alchemy’ collection reflects the intersection of science, craftsmanship, and evolving fashion sensibilities. Structured across six categories, Pulse, IndieCraft, Nova-Lab, Aerolite, MetroEdge, and Neo-City, the collection spans essential denim constructions, heritage-inspired textures, performance-led innovations, lightweight fluidity, metropolitan versatility, and elevated expressive finishes. The collection integrates advanced fibre engineering, sustainable processes, and versatile applications, showcasing LNJ Denim’s strong R&D and manufacturing capabilities across evolving market requirements.
Commenting on the showcase, Mr. Ashish Bhatnagar, Deputy Business Head & CMO, LNJ Denim (RSWM Ltd.), said,
“Denimsandjeans India provides a strong platform to engage with key stakeholders across the denim and fashion ecosystem. Through ‘In-DIG’o Alchemy’, we are presenting a collection that balances innovation, functionality, and creative expression, while aligning with the evolving expectations of global consumers and apparel markets.”
RSWM’s participation at Denimsandjeans India 2026 further strengthens its strategic focus on innovation, sustainability, and design excellence within the global textile value chain. The collection reflects the company’s continued commitment to developing adaptive and responsible denim solutions that cater to both contemporary fashion trends and performance-driven applications.
