UNIX Goes Global, Launches Operations in Dubai, Eyes Expansion Across Middle East

Mumbai, 11th October, 2025: UNIX, one of India’s leading home-grown brands in mobile accessories and consumer electronics, expands internationally with the establishment of its operational presence in Dubai, UAE. The move marks a major milestone in UNIX’s growth journey and reinforces its vision to emerge as a globally recognized consumer electronics brand.

With a strong legacy of innovation, affordability, and quality, UNIX has built a robust presence across India through a network of over 600 distributors and 10,000+ retail touchpoints. Its extensive product portfolio includes power banks, chargers, earphones, data cables, and other digital accessories.

UNIX is now turning its attention to the Middle East market, with Dubai serving as the regional hub for its operations in the area. With a focus on initially establishing a strong presence in the UAE’s commercial and technological hub, UNIX will gradually expand its operations across all seven emirates. This phased approach will help UNIX build strong relationships with channel partners, dealers, and e-commerce platforms, ensuring a solid presence in a competitive market. Beyond the UAE, Qatar and other Arabian countries have been identified as key future markets, reflecting UNIX’s long-term strategy to establish a footprint across the region.

“Dubai is a strategic gateway to global markets and a natural progression in our growth journey. Having built a strong foundation in India through technology, design, and reliability, we’re now ready to serve a wider audience. Our focus remains on delivering the same innovation and value that define UNIX to consumers across the world,” said Mr. Imran Kagalwala, Co-founder, Unix India.

Leveraging Dubai’s strategic location and advanced logistics infrastructure, UNIX aims to enhance export capabilities, strengthen regional partnerships, and offer localized solutions, scaling its international presence in a phased and sustainable manner.