June 29 : K.P.B. Hinduja College of Commerce, the flagship autonomous higher education institution guided by the Hinduja Foundation, the philanthropic arm of the Hinduja Group, has signed a Memorandum of Understanding with the Advertising Standards Council of India , marking another step in its vision to prepare industry-ready professionals through ethical, experiential and future-focused learning.
The MoU aims to strengthen academia-industry collaboration through education, training and research in responsible advertising, while equipping students with the knowledge and perspectives needed for the evolving communications landscape.
The MoU was formally signed by Prof. Dr. Navin M. Punjabi, Principal of the College, and Ms. Namrata Bachani, Director, ASCI Academy, followed by the exchange of signed documents in the presence of attendees.
Speaking on the occasion, Prof. Dr. Navin M. Punjabi, Principal, K.P.B. Hinduja College of Commerce, said,
“The signing of this MoU with ASCI marks a meaningful step in strengthening experiential learning, reflecting the College’s continued focus on bridging academic learning with industry relevance and ensuring our students gain structured exposure to real-world industry practices while building skills that prepare them for evolving professional landscapes.”
Under the partnership, K.P.B. Hinduja College of Commerce will promote ASCI-certified learning, webinars, research and consumer awareness initiatives, while ASCI Academy will provide access to e-learning courses, industry interactions, Faculty Development Programmes and collaborative research opportunities.
The collaboration advances K.P.B. Hinduja College of Commerce’s mission of nurturing socially conscious professionals by combining academic excellence with industry relevance, reflecting the Hinduja Foundation’s enduring commitment to education and nation-building.