Simple Energy Launches First Guntur Store, Debuts New Retail Design Concept

Simple Energy Launches First Guntur Store, Debuts New Retail Design Concept

Andhra Pradesh, Guntur, June 05: Simple Energy, a Bengaluru-based automotive manufacturer, has opened its first Guntur store. The Guntur store also marks the debut of Simple Energy’s new retail design concept. Set up in partnership with RR Mobility, the 1,170 sq. ft. Simple Store 2.O operates as a 3S facility (Sales, Service and Spares), supported by a fully equipped 1,680 sq. ft. service centre to offer convenient after-sales support and a seamless ownership experience.

Inspired by the philosophy of “simple people, meaningful experiences.”, Simple Store 2.O reflects the brand’s evolving identity and customer-first approach. The redesigned space combines intuitive design, seamless service, and a distinctive visual language that extends across every touchpoint. More than a retail outlet, the new-format store is designed as a community hub where customers can engage with the brand, its products, and the broader EV ecosystem. As the first of its kind, the Guntur store represents an important milestone in Simple Energy’s retail journey and sets the foundation for a consistent, elevated brand experience across future locations.

The store showcases a wide range of products from Simple Energy’s lineup, including the newly launched Simple Ultra, powered by a 6.5 kWh battery with an IDC range of 400 km, a top speed of 115 kmph, and acceleration from 0–40 km/h in 2.77 seconds. It also retails the Simple One Gen 2 with an IDC range of 265 km and the Simple OneS Gen 2 with an IDC range of 190 km, along with a range of accessories.

Speaking about the launch, Suhas Rajkumar, Founder & CEO of Simple Energy, stated,”The opening of our Guntur store marks an important milestone in Simple Energy’s expansion journey as we continue strengthening our presence across India. Andhra Pradesh is a key market for us, and this launch reflects our commitment to bringing high-performance and long-range electric mobility closer to customers. The Guntur store also introduces our new retail design philosophy, inspired by the idea of ‘simple people, meaningful experiences’, creating a more intuitive and engaging brand experience. Our recent funding round is enabling us to accelerate investments in retail expansion, service infrastructure, and customer experience as we scale our footprint and drive EV adoption across the country.”

Currently, Simple Energy operates 72 outlets across 38 cities including Bengaluru, Delhi, Patna, Bhopal, Agra, Goa, Vijayawada, Hyderabad, Visakhapatnam, Kochi, and Chennai, amongst others. The company is rapidly ramping up its pan-India expansion. In the coming months, Simple Energy will expand into Ranchi, Bhubaneshwar and more.

Customers can visit the store for test rides, browse accessories, or book their scooter. Test rides and bookings are also available online at Simple Energy.

The Simple Energy Store in Guntur is located at: Amaravati Road, Opposite ID Hospital, Gorantia, Guntur, A.P. – 522034