May 22: Yes Madam, India’s at-home salon and wellness platform, marked its Cannes red carpet debut as co- founders Mayank Arya and Yukti Arya walked one of the world’s most iconic global stages, bringing with them a narrative of beauty, confidence, and empowerment.
For the founders, the moment symbolised far more than a red carpet appearance as it reflected the journey of building a homegrown Indian beauty and wellness brand with a larger purpose of making women feel confident, cared for and empowered.
Mayank Arya’s attire carried symbolic significance, with blue representing trust and red reflecting empowerment — values he says form the very foundation of Yes Madam.
Commenting on the occasion, Mayank Arya, Co-founder, Yes Madam, said:
“We want to put India on the global map for beauty and wellness. We remain driven by the vision of making every woman feel confident, cared for and beautiful. Our driving force has always been the opportunity to contribute to India’s women empowerment journey by creating opportunities for more women.”
Reflecting on the emotional significance of the moment, he added:
“Walking the Cannes red carpet is a deeply emotional moment for me. There was a time when doctors told me I may never walk again, but my wife always believed in me and kept motivating me. To stand here today, with the same woman beside me, on one of the world’s biggest red carpets, is truly surreal.”
Yukti Arya’s couture look drew inspiration from radiance, resilience and sustainability, with parts of the outfit created using reclaimed plastic waste, symbolising a commitment towards mindful choices and conscious beauty.
Speaking on the inspiration behind her look, Yukti Arya, Co- Founder, Yes Madam said:
“The flowing silver on my outfit reflects shine and glow. For me, this look represents radiance, confidence and resilience— qualities that resonate with what we aim to create through Yes Madam. Every woman deserves to feel confident, cared for and like she is stepping onto her own red carpet.”
The Cannes appearance reflects the growing visibility of India’s new-age beauty and wellness ecosystem on global cultural platforms, as Indian consumer brands increasingly participate in larger lifestyle and cultural conversations.
Founded with the vision of making premium salon and wellness experiences more accessible at home, Yes Madam has emerged as one of India’s prominent at-home beauty platforms while also creating economic opportunities for thousands of women professionals across the country.