Having a solid social media presence is essential for those running a business. With more than 1B users, Insta is an ideal platform to reach new customers and increase sales. But how to gain a new audience with so many other decent brands to follow?
If you want to grow IG followers and scale your business online, you’re in the right place. This blog post will offer advice and tactics to gain new fans and take your business to the next level.
Did you know that there are real and cheap Instagram followers you can buy for just $1? With this quality boost, you can speed up growing your following in the best way possible.
Why are followers important for business?
There are many reasons why gaining more Insta followers can be beneficial for businesses. Perhaps the most obvious reason is that more new users can mean more customers and clients.
But beyond that, a more significant following can also raise brand visibility and credibility, and it may enable you to reach a wider range of potential clients and Instagram friends. In today’s increasingly digital world, it’s as vital as ever for businesses to have a strong online presence.
And the most effective way to gain that is to build a large and engaged IG following. Consequently, if you want to scale your business online, gaining an Instagram audience is a perfect way to start.
Top tips to gain more Insta followers
IG has many old, good, and brand new features, tricks, and secrets that can help you to boost your following and promote your business on Instagram platform. We have collected the best of them.
Research Your Target Customer Base
Before creating content or running ads on Insta, it’s important that you first research your target customer audience on IG. By understanding your potential customers, you’ll create better publications that resonate with them and ultimately drive results.
For example, if you’re marketing to millennials, Instagram is the perfect platform to reach your followers. Over 70% of millennial Internet users are active on the platform, making it a powerful tool for reaching this key demographic.
The same works for generation Z, which is actively taking over Insta nowadays. For example, if your business is related to game development, you will easily find your fans on IG.
Speak Their Language
If you want to collect more Instagram followers and loyal customers for your business page, one key tip is to speak their language. No, this doesn’t mean learning a new language (although that could help, too), and it means understanding the language of your audience and catering your content to them.
For example, if you’re trying to reach a new audience of millennials, you need to understand the trends and topics on Insta that are important to them. What are they talking about? What do they care about? Once you know this, you can create posts that they’re more likely to engage with.
Use Only Relevant Hashtags
Hashtags are a fantastic way to assist people in finding your content, and using the most widely-used ones can help expose your photos and videos to a wider audience. Of course, you don’t want to employ hashtags completely irrelevant to the style of your IG profile, or you’ll just end up looking spammy.
However, doing a bit of investigation can really help to find the right hashtags to use. Here’s a quick guide to utilizing hashtags on Insta to gain more fans:
- Conduct research: learn everything you can about the different hashtags appropriate to your industry or niche.
- Test and track: try out different hashtags and check which ones generate the highest engagement rate and the greatest number of Instagram followers.
- Keep it relevant: ensure your hashtags apply to the posts you share.
- Keep it fresh: don’t use the same hashtags all the time; use some more frequently than others.
Prioritize Quality Over Quantity
As we said, there are many brands on IG. But are all of them producing only top-notch content? The answer is obviously no. But you should never be led by a bad example, as your goal is to grow your following, not just create publications just for the sake of being present online.
People are very demanding about the information they consume on Insta, and you will have to make the extra effort to meet their needs. Today, you need to think of the marketing tools of the future. Great visuals, the story highlights exciting and essential information, and consistent posting will make your publications high-quality and worth many Instagram followers.
Give a Unique Selling Proposition
Think about what is so unique about your brand. What makes it stand out among other businesses on IG? Your distinctive hallmark is what actually can sell you products. But it’s not only about products.
Make tempting discounts from time to time or run Insta giveaways. The only condition should be to follow your account. You’ll be surprised how many new Instagram followers will appear on your account, and your next task will be to retain them with your great content.
Use the Right Tools
Luckily, there are so many tools that can help you to grow your following these days. You can use only one you like the most or even a couple of them to make this process even more effective. IG is based on a rather tricky algorithm, so why don’t you help yourself somehow?
Here are some great tools worth your attention:
- Woobox
- Combin
- Foursixty
- Social Insight
Use Insta Stories
Everyone loves stories! It’s an excellent way to spend leisure time in the evening or during work breaks in the office. Maybe you should try using Audio Ads? People love stories for their variety and interactivity, and you should also take advantage of these features.
Post at least 5 stories daily, and you will notice people coming back for more! The primary rule here is to create high-quality and engaging stories on Instagram to attract even more followers.
Final thoughts
There’s no doubt that IG can be a powerful marketing tool in the future – but only if you have a sizable following. It can be challenging to acquire traction and attract new followers on Insta if you’re just starting out.
Fortunately, there are several strategies to adopt to give your business a boost. With just a few of these top tips, you can see significant growth in the number of Instagram followers – and your bottom line.
