Further to the ban on several Chinese apps, there is a very high shift of users for Made in India apps, products, and services. As a result, many homegrown startups have entered the field of digital content with many new-age entrepreneurs and techies providing people with alternative Indian apps and platforms. The contemporary consumers could not trust the safety of foreign apps and hence are willingly replacing them with Indian formats. From entertainment to news consumption, digital content consumption is humungous to be measured anymore.
As India’s digital media market continues to grow, digital news consumption is a vertical that has boomed in recent years. From photos and videos to audiovisuals and podcasts, the digital news platforms are spread across all domains. People are drawn towards innovative, personalized, user-friendly, and native digital news platforms.
Here are 5 homegrown platforms helping people with digital news consumption:
Editorji
Editorji is a platform that offers everything a keen news consumer is looking for – breaking news, latest headlines, trending news stories, and in-depth coverage of sports, entertainment, showbiz, fashion, gadgets, and technology. The founder, Vikram Chandra has bet on AI-powered short videos to create a better news consumption experience in India. Editorji is an effort to provide personalized video news, reshaping the way you view information today.
Inshorts
Inshorts is a news application that chooses the most recent and best news from numerous national and global sources and sums up them to introduce in a short and fresh 60 words or less configuration, customized for you, in both, English or Hindi. Regardless of whether it’s the most recent government approaches or purges in Bollywood, Inshorts gets them secured and conveyed too quickly. This is a go-to platform for on the go, crisp and catchy content.
DB Digital
DB Digital is a digital product startup offering the best news products. It includes Divya Bhaskar, Divya Marathi, and Dainik Bhaskar. DB Digital provides people high-quality vernacular content delivered to them daily in an easy to consume way, personalized for their specific needs. The startup ensures that the content is completely authentic and valuable. Its core product offerings keep their users updated with the latest breaking news, analysis on political news, sports news, business news, entertainment news, and technology news.
Pratilipi
Pratilipi is India’s largest platform associating readers and authors in 12 Indian dialects. Pratilipi, derived from the Sanskrit word signifying ‘copy’ is an independent publishing site. It is the main online stage in India that takes into account writing in provincial dialects. Pratilipi is the 21st century’s response to the well-established convention of narrating however now as opposed to being clustered up close to a fire, perusers, and writers roost with their smartphones or versatile screens.
Awaaz.com
Awaaz.com is India’s one of the largest platforms with a great range of spoken word content. The content ranges from English to various other vernacular languages as well. The platform offers a diverse variety of podcasts, stories, audios, and more. It is a highly engaging platform that is gaining the ears of the audience in recent times with a range of topics like current affairs, meditation, health, inspirational, and devotional.
