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Majority Indians spend 1 to 4 hours on Connected TV, over 66% people subscribe to more than 1 OTT app – Affle’s mediasmart India CTV Report 2021

  India: “India CTV Report 2021 – Mapping Connected TV (CTV) Viewership in India and the Opportunities for Brands” a report from mediasmart, an Affle company, highlights the changing media consumption patterns of the Indian […]