ICONIC Unveils Central India’s Largest Fashion Destination in Raipur

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Raipur, it’s your time to shine—because Iconic has officially arrived! Iconic, one of India’s most loved lifestyle and fashion destinations, has just unveiled its grandest store yet in Central India. Nestled in the heart of the city at Zora The Mall, this sprawling 27,000 sq. ft. flagship is more than just a store—it’s a bold statement, a style revolution, and a celebration of global fashion, all rolled into one. The new store was inaugurated by the Hon’ble Chief Minister of Chhattisgarh, Vishnu Deo Sai and Deputy Minister Arun Sao, turning this launch into a landmark moment for Raipur! This prestigious event marks the arrival of Iconic as the city’s leading fashion destination, setting a new standard for style, luxury, and global fashion in Central India.

Designed as a complete fashion ecosystem, the new Iconic store offers dedicated sections for Men, Women, and Kids, bringing together an extraordinary selection that caters to every age, style, and mood. But what truly makes this destination a game-changer is its carefully curated portfolio of world-class brands that are loved across continents.

Step inside, and you’ll be instantly transported into the refined world of international fashion. From the polished elegance of GANT, the American brand known for its preppy classics, to the effortless edge of DKNY, born from the energy and spirit of New York City, every label tells a story. For the free spirited, denim lovers, True Religion offers new styles with its iconic styles & bold stitch detailing. Fashion-forward men will find their match in Antony Morato, the Italian powerhouse delivering contemporary silhouettes with a bold, confident flair, while Shantanu & Nikhil bring a touch of modern Indian couture that fuses tradition with high fashion.

For women, the collection is a dreamscape of global styles—Elle delivers Parisian poise with a modern edge, while DKNY channels the bold, urban spirit of New York. For those who appreciate timeless sophistication, GANT offers classic elegance with a contemporary twist. And of course, Iconic’s very own curated line stands out with trend-forward pieces designed to elevate every wardrobe. Whether it’s refined elegance or confident street style, there’s something here for every woman with an eye for international fashion.

According to Apoorv Sen, COO of Iconic, “Raipur represents more than just a new location; it symbolizes the next chapter in our expansion journey. As we grow across India, we are intentionally stepping into dynamic, fast-growing cities full of potential. Our entry into Chhattisgarh is a strategic move, and we’re confident this vibrant city will embrace the Iconic experience.”

More than just shopping, Iconic Raipur offers a fashion-forward experience that’s immersive, exciting, and elevated. With the largest lifestyle variety the city has ever seen—ranging from occasion wear and premium formals to trendy everyday essentials—this is where global style finally meets local vibes.

Vijay Jhanwar, owner of Zora The Mall stated, “The arrival of ‘Iconic’ at ZORA The Mall, Raipur, is a milestone for Chhattisgarh. With its standout brand mix and premium offerings, it’s set to raise the fashion bar in the region. Wishing the team great success on this exciting launch.”

Iconic Raipur is here to redefine the way the city shops. So come for the brands, stay for the experience, and leave with a wardrobe that turns heads.