Branded keyrings stand out in the vast world of marketing accessories for several reasons. Whether you own a small or large business, you can use them to enhance your brand awareness for a fraction of the cost of billboard, radio, or TV advertisement. The popularity of custom keyrings and keychains has increased dramatically since they were introduced to the marketing landscape in the 1950s. Thanks to the evolution of new plastic and metal printing technologies, businesses can use several methods to mass-produce bespoke keyrings and unlock incredible marking results. Consumers enjoy keeping multiple keyrings in their pockets due to their practicality.
Top 4 Benefits of Using Custom Keyings for Promotional Purposes
Here are four main reasons to leverage custom keyrings to promote your UK business:
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Opportunity to Display Your Branded Identity
Only a few accessories, like custom backpacks, mugs, notebooks, and pens, can match branded keyrings when it comes to reflecting the unique identity of a business. You can choose from a wide variety of personalisation techniques to create bespoke keyrings that accurately showcase your personality or corporate identity. A great marketing campaign should meaningfully represent your brand’s promotional strategy. If you create branded keyrings to commemorate important anniversaries or major milestones, you can easily grow your brand recognition. As a tip, you should consider choosing durable and eco-friendly materials to ensure longevity and fast-track your transition to sustainability.
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Affordability
Every UK business has a budget for advertising, but startups often have limited funds to launch expensive marketing campaigns. Fortunately, here is where cost-effective marketing accessories like keyrings can come in handy. Ordering bespoke keyrings for promotion doesn’t have to cost you a fortune. You can consult top suppliers, like Rocket Badge, and request discounts for bulk purchases. The higher the quality of your promotional keyrings, the better your chances of achieving your marketing goals. Many brands even use custom keyrings for corporate giveaways.
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Multifunctional Accessories
Custom keyrings are more than regular keyholders. UK businesses can choose multifunctional keyring designs to enhance their overall usability. Depending on the materials and design style you choose, you can create bespoke keyrings for personal use and corporate giveaways. The most common materials for making impactful branded keyrings include metal, plastic, wood, and leather. Stainless steel offers high durability, but this may come at higher cost.
Beyond helping keep a bunch of keys secure, keyrings can perform important everyday functions, like USB drives, bottle openers, and flashlights. From simple to complex 3D designs, Rocket Badge has everything you need to bring your business to the limelight with 100% tailored keyrings.
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Superior Portability
Branded keyrings are one of the most versatile and portable marketing items on the market today. Imaging distributing branded keyrings to thousands of potential customers in the UK, knowing that they will surely carry these items everywhere they go. Many people who notice your brand name or logo on a custom keyring will likely interact with your business sooner or later. Please remember that marketing is a continuous process, so it’s advisable to invest in portable accessories to maximise your brand awareness in every nook and cranny.
As explained in the above examples, promotional keyrings offer immense marketing benefits to small and large businesses alike. Keeping your designs sophisticated and practical is a great strategy to make your keyings highly effective marketing-wise. Rocket Badge has been the UK’s number one branded key supplier for over 30 years. You can request a free quote today to learn more about how to grow your brand awareness with custom keyrings.
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