May 27: A growing share of finance professionals are showing clear interest in work that goes beyond profits, with nearly 81 per cent saying they want roles that contribute to social change, according to a recent report.
The findings highlight a noticeable shift in career expectations within the financial sector, where professionals are increasingly valuing purpose and impact alongside traditional factors like salary growth and job stability.
The report indicates that this trend is especially strong among younger professionals, who are more inclined to join organisations that focus on sustainability, responsible investing, and broader Environmental, Social and Governance (ESG) goals.
It also reflects a changing outlook in the industry, where finance talent is looking to apply their skills to real-world challenges such as climate change, inequality, and community development, rather than focusing only on commercial outcomes.
Experts suggest that this shift in mindset may push financial institutions to rethink job design and workplace culture, with greater emphasis on purpose-driven roles and socially responsible business practices.