New Delhi, August 25th, 2025: Panasonic Life Solutions India (PLSIND), a leading diversified technology company, announced the winners of its Kid Witness News program in India. Kid Witness News is a global initiative by Panasonic aimed at raising awareness around the United Nation’s Sustainable Development Goals (SDG) among school students by upskilling youth with digital storytelling skills and creating advocates of change. One winning video each from the entries in the primary (students aged 10-12 years) and secondary (students aged 13-18 years) school categories, has now been selected from India to be showcased at Panasonic’s Kid Witness News Global Summit as part of a global contest which will take place in October 2025.
Mr. Tadashi Chiba, MD & CEO, Panasonic Life Solutions India commented “At Panasonic, we have stayed committed to creating a positive impact in the society and invest in future leaders. Kid Witness News is an important step in this direction. This is the 36th year of Kid Witness News for Panasonic and it is the second time India has participated. The videos created by the participants beautifully capture the environmental and social challenges through their lens. I applaud the efforts of all the students who have participated and congratulate the winners.”
Ms. Anju Malhotra, GM, Manufacturing HR & CSR, Panasonic Life Solutions India commented “At Panasonic, our founder Konosuke Matsushita always encouraged the spirit of inclusion and collective wisdom as he always believed that business entity while private belongs to society. This CSR initiative aims at fostering the culture of creativity and imagination through leveraging the strength of film making using technology that rests with Panasonic cameras.
As part of the Kid Witness News (KWN) program, Panasonic Life Solutions India partnered with six leading schools in Gurugram, including Heritage Xperiential Learning School, International School, Kunskapsskolan International School, Lotus Valley International School, Scottish High International School, Shalom Hills International School, and Suncity School. After attending hands-on workshops where the students got the opportunity to gain in-depth understanding of operating state-of-the-art Panasonic Lumix cameras and other equipment, the school students created videos on a chosen SDG and submitted it as part of the program.
The Kid Witness News (KWN) is a global program that was launched by Panasonic in 1989 to provide students with opportunities to explore the world of digital storytelling and media production. The initiative is aimed at empowering young people by giving them access to technology and training in the fields of video production and digital media. The KWN has been successful in fostering creativity and media literacy among young people, providing them with valuable skills that can be useful in their future careers. The program has been implemented in various countries around the world and continues to be a part of Panasonic’s efforts to support education and community development.