Delhi, September 5, 2025: Innisfree, the renowned Korean skincare brand, in collaboration with Tira Beauty, hosted an exclusive event on September 3rd at DLF Avenue, Saket, New Delhi to unveil and celebrate the launch of its latest innovation – the Innisfree Swirl Pore Mask.
Partnering with Tira Beauty, one of India’s most dynamic beauty retail destinations, gave the launch an elevated platform to engage directly with consumers.
The event witnessed an enthusiastic turnout of media representatives, beauty editors, and social media creators, all eager to experience the multi-benefit pore care mask first-hand. With its unique swirl formulation and effective skin-perfecting results, the Innisfree Swirl Pore Mask instantly captured the attention of Delhi’s beauty enthusiasts.
Speaking on the success of the event, Mini Sood Banerjee, Assistant Director & Head of Marketing, Innisfree said: “We are delighted with the overwhelming response our Swirl Pore Mask has received. Partnering with Tira Beauty enabled us to bring the product closer to our Delhi consumers in an engaging, experiential way. The turnout and excitement reinforce the trust and love Indian customers have for Innisfree.”
The event concluded with a wave of positive feedback from attendees, who shared their experiences on social media, amplifying the product’s popularity and reach. With this launch, Innisfree continues to expand its footprint in India, bringing innovative skincare solutions that resonate with diverse skin needs.