Chaulaz Heritage Jewellery introduces ‘Devi’ Collection featuring Russian Emeralds, Tanzanite and Jade stones

More than just jewelry, The "Devi" Collection is a homage to the divine power and radiant beauty women hold. Each piece is crafted to empower her,

India, 2024
Chaulaz Heritage Jewellery, the premium Ahmedabad-based brand known for its heritage artwork designs has launched its “Devi” collection. This exquisite collection was unveiled at the Bombay Times Fashion Week with esteemed actress Dia Mirza as their showstopper, adding a touch of star power to the celebration of femininity. The brand showcased a stunning lineup of masterpieces on the runway, creating a mesmerizing display that blended tradition and modern elegance.

Chaulaz Heritage Jewellery introduces 'Devi' Collection featuring Russian Emeralds, Tanzanite and Jade stones

Aptly named after the Hindi word for “goddess,” The Devi Collection by Chaulaz Heritage Jewellery is a dazzling celebration of every woman’s unique style. From bold, regal ensembles to enchanting traditional pieces, Devi has something for everyone. One can shimmer like royalty in an all-gold outfit adorned with sparkling Russian emeralds and Feroza stones while on the other hand also embrace their heritage look with a stunning South Indian choker, handcrafted with luminous jade stones and traditional Russian beads.

Chaulaz Heritage Jewellery introduces 'Devi' Collection featuring Russian Emeralds, Tanzanite and Jade stones

For emerald lovers, Devi offers a variety of sets. Some of the highlight pieces include the captivating Zambian Emerald set with its extra sparkle, and the Russian Emerald set which is known for its intricate details. However, emeralds aren’t the only stars. The collection also features a mesmerizing Tanzanite stone set, inspired by the night sky. It’s a glimpse of the diverse beauty Devi offers. Each piece in the collection is lovingly crafted to make you feel confident and radiant, inside and out.

Chaulaz Heritage Jewellery introduces 'Devi' Collection featuring Russian Emeralds, Tanzanite and Jade stones

Chaula Patel, Founder of Chaulaz Heritage Jewellery says, “The Devi Collection celebrates the many sides of women, specifically their strength, beauty, and inner light. Having the elegant Dia Mirza showcase our Devi creations at Bombay Times Fashion Week was a dream come true! At Chaulaz Heritage Jewellery, we’re thrilled to empower women with these timeless designs that are more than just jewelry; they’re a woman’s cherished companion on life’s adventures.”

More than just jewelry, The “Devi” Collection is a homage to the divine power and radiant beauty women hold. Each piece is crafted to empower her, a reflection of the inherent beauty and strength she carries within. Drawing inspiration from heritage artistry, each piece of the collection portrays the timeless power and grace of femininity. You can discover your perfect piece now and let your inner light illuminate the world.

For more information on the collection, please visit, https://www.instagram.com/chaulazheritagejewellery/

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Neel Achary is the editor of Business News This Week. He has been covering all the business stories, economy, and corporate stories.