Apr 29: Siguler Guff, a global multi-strategy private equity firm with over $18 billion in assets under management, announced a $40 million strategic growth investment in Trimex Foods Private Limited, the exclusive Indian franchise partner for globally recognized restaurant brands including Chili’s® Grill & Bar, PAUL, and Cinnabon®.
This marks Trimex’s first institutional capital raise and is aimed at accelerating the Company’s pan-India expansion across its existing portfolio, while also enabling the onboarding of additional global food and beverage brands.
Founded in 2010, Trimex Foods operates more than 50 restaurants and bakery cafés across 13 cities in India. Over the years, the Company has established itself as one of India’s leading casual dining and bakery platforms, supported by nationwide rights for its global brand portfolio. Its differentiated menu positioning, strong brand affinity, and disciplined operational execution have contributed to consistent performance in a highly competitive market.
The investment underscores Siguler Guff’s conviction in the long-term structural growth of India’s organized food services sector, which is expected to remain one of the fastest-growing consumer segments in the country over the next decade.
Siguler Guff’s India investment team, with deep experience across consumer and retail sectors, identified Trimex as a founder-led, scalable platform with strong execution capabilities and the ability to expand global dining concepts in one of the world’s largest consumer markets.
“India’s food services sector is undergoing a structural shift as consumers increasingly gravitate toward globally recognized dining experiences,” said Shaun Khubchandani, Partner and Co-Portfolio Manager at Siguler Guff. “The platform built over the past fifteen years is notable, representing a scalable, multi-brand business with industry-leading execution and strong customer following. We are excited to support Trimex in building a premier, enduring consumer franchise and scaling it further by leveraging our global network.”
A spokesperson for Trimex Foods said,
“We are delighted to welcome Siguler Guff as our partner. Since inception, we have focused on delivering world-class dining experiences to Indian consumers while maintaining the highest standards of operational consistency. Siguler Guff’s global expertise and experience in partnering with consumer businesses in emerging markets make them an ideal partner for our next phase of growth.”
Ernst & Young (EY) acted as the exclusive financial advisor to Trimex Foods for the transaction.
