SahiBandhu, a leading fintech gold loan aggregator startup specialising in doorstep & gold loans, has remarkably grown and impacted India’s financial landscape. Incubated at The Manipal Group & founded by Rajesh Shet, Anuj Arora, and Vijay Malhotra, SahiBandhu has disbursed over ₹13,000 crore worth of gold loans to more than 3,55,000 customers across 640+ districts in India.
A legacy of excellence, The Manipal group has been a beacon of innovation and trust in various sectors, including banking, education, healthcare and financial services. Their profound expertise and established credibility gave SahiBandhu a solid foundation, allowing it to assert its position as a leader in the gold loan industry. With The Manipal Group’s backing, SahiBandhu is not just offering gold loans, but supporting people with organised lending solutions thereby creating opportunities and empowering individuals across different areas.
Rajesh Shet, Co-Founder & CEO said, “When we founded SahiBandhu, our vision was to transform the gold loan sector by making it more accessible, transparent, and customer-centric. We recognised the vast untapped potential of gold assets held by Indian households and the need for convenient, trustworthy financial services. Today, having served over 3,55,000+ customers and disbursed ₹14,000 crore in loans, we have made significant strides towards that vision. Looking ahead, we aim to digitalise our services further, expand our reach beyond the existing 11,000+ pin codes to even more remote areas, and introduce innovative financial products that cater to evolving customer needs. We envision a future where every Indian, regardless of their location or banking history, has easy access to formal credit utilising their gold assets & doesn’t end up in the viscous circle of debt-trap laid by the moneylenders of the unorganised market.”
What sets SahiBandhu apart is its seamless gold loan experience, assisted journey and post-disbursal customer support. For doorstep gold loan service, once someone applies for a gold loan, within 2 minutes SahiBandhu schedules their appointment, then a company representative along with an appraiser visits the customer’s preferred location, conducts a quick gold valuation, and completes the necessary documentation – all from the comfort of the borrower’s home. The customer’s gold is safely insured during the entire process, and loan disbursal is instant. For those who prefer a more traditional approach, SahiBandhu also offers in-branch services at partner banks, ensuring that all customer preferences are accommodated.
As India continues its journey towards financial inclusion, SahiBandhu is leading the charge, turning age-old traditions into modern financial solutions. By bringing gold loans to the doorstep, SahiBandhu is not just offering a service; it is empowering dreams, supporting livelihoods, and contributing to the nation’s economic growth – one gold loan at a time.