Bangalore, April 24th, 2025: Sleepyhead, the modern furniture and sleep solutions brand, has taken over Bangalore by launching four stores in a day in Marathahalli, Dasarahalli, Airport Road, and New BEL Road. After delighting customers with its first three stores in Banaswadi, HSR Layout, and Koramangala, this mega launch brings Sleepyhead’s total retail footprint in the city to seven stores – further strengthening its omnichannel presence.
To celebrate the mega launch, Sleepyhead has introduced a special ‘Bangalore Starter Kit’ giveaway across six stores. The first 100 customers who walk in with their job offer letters and ID cards on Saturday, April 26, 2025, will receive a free mattress and pillow set along with a keepsake ‘Bangalore Survival Map’ featuring curated recommendations for the best places to eat, visit, and hang out in the city. Additionally, all visitors can enjoy exclusive in-store 50% discounts available across all seven stores on the weekend.
Speaking on the occasion, Sridhar Balakrishnan, Group CEO at Duroflex said, “Our Bangalore expansion—growing from three to seven stores—is a direct response to the overwhelming success of our initial stores. Customers love engaging with our products in person before bringing them home and we are catering to their evolving needs through a stronger omni-channel approach. With the new stores, we are thrilled to be reaching our consumers across more touchpoints where people can discover firsthand how great design makes everyday living better.”
Speaking on the occasion, Sudhanshu Krishna, Chief Sales Officer – Consumer Business, Duroflex said, “Bangalore continues to be a powerhouse for the furniture and mattress category, driven by a vibrant mix of working professionals, young couples, and growing families. The city’s diverse consumer base, cutting across age groups, life stages, and income segments, makes it one of the most fertile grounds for category growth. Expanding Sleepyhead’s footprint here is a strategic move to be closer to a market that truly embodies the spirit of modern home living.”
The brand’s playful personality and relatable tone have already won hearts online, and now, it’s taking that same energy offline. Designed for the fast-paced and style-loving urban consumer, the stores showcase Sleepyhead‘s extensive range of mattresses, smart furniture and cozy furnishings—all crafted to deliver comfort that is as effortless as it is aesthetic.
