A Thread of Love, A Gift from the Heart Pink Knots by Arushi Kathuria Reimagines Raksha Bandhan Gifting with Soul and Style

In a world where messages are typed and emotions are often rushed, Pink Knots by Arushi Kathuria is bringing back the beauty of slow, intentional gifting—especially for moments that deserve to be felt deeply. And what better occasion than Raksha Bandhan—a festival rooted in love, nostalgia, and lifelong connection?

This year, Pink Knots invites you to rediscover the joy of giving with its Rakhi 2025 Collection: a curated edit of handcrafted hampers, keepsake boxes, and elegant rakhi sets designed to turn memories into mementos, and traditions into moments of true meaning.

More Than a Thread. A Story. A Bond.

At its core, Raksha Bandhan is not just a ritual—it is a feeling. A sibling’s laughter. A shared secret. A fight over the last piece of cake. It is a bond that stretches across years, cities, and sometimes even silence.

Pink Knots captures this emotion through its thoughtful collection where every box tells a story. Whether it is a handwoven rakhi crafted by artisans, a wellness hamper for the sister who never puts herself first, or a custom memory box filled with your childhood inside jokes, every piece is designed to say what words sometimes cannot.

“Raksha Bandhan is full of nostalgia, teasing, affection—it’s where love hides in the smallest of gestures,” says Arushi Kathuria, Founder of Pink Knots. “Our aim was to bottle up that emotion and translate it into something tangible, beautiful, and lasting.”

For Every Sibling Equation

No two sibling stories are the same—and that is exactly what makes them special. That is why the Pink Knots Rakhi Edit is designed with inclusivity and versatility at its heart. Whether it is for your brother, sister, cousin, or a chosen-sibling bond, there is something for every kind of love.

  • Elegant Rakhi & Lumba Sets – Traditional, artisanal, and wrapped in charm
  • Personalized Keepsake Boxes – With names, messages, or memories only you two share
  • Wellness Hampers for Sisters – Think teas, journals, skincare, chocolates — all the things she would never buy for herself
  • Bhai Boxes – Coffee blends, grooming essentials, socks he’ll laugh at but secretly love
  • Eco-Conscious Wraps – Because a gift should feel good inside and out

And for siblings separated by distance, same-day dispatch and pan-India delivery ensure your love arrives right on time.

Gifting That Feels Like a Hug

In a time when gifting can feel transactional, Pink Knots brings back the magic of thoughtful gestures. Every hamper is hand-packed with care, each card is written to feel personal, and every rakhi is tied with the hope that it will bring a smile — maybe even a happy tear.

Because from stealing the remote to sharing life advice, the bond between siblings is one of evolution, emotion, and everlasting love. With the 2025 Raksha Bandhan Collection, Pink Knots offers you a way to celebrate that bond — not with just a gift, but with a feeling that lasts.

Available at: Ground Floor, MCD, No 114 Masjid, Road Bhogal, Jangpura, New Delhi – 110014